093 The Case of Hyper-segmentation in Email with Kasey Luck

Kasey Luck is a CXL instructor and founder of Luck & Co Agency. They help 7 and 8-figure e-commerce brands maximize their email & SMS revenue. In this episode, Cath and Kasey talked about hyper-segmentation in emails, why it can potentially hurt you in the long run, and what you should do instead.

Links mentioned in the episode:

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